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Avery Dennison SI Content Creation Program


We are very happy you decided to join our SI Content Creation Program. Below you can find more details about the framework of this program and the Terms & Conditions for being part of it. 

Framework

We hand-picked an exclusive list of Specialist Installers that are active and successful on social platforms. We, at Avery Dennison are constantly looking for ways to boost awareness of the car wrapping industry and reach a larger audience. With the SI Content Creation Program, we aim to build a larger community of car wrapping enthusiats by combining the forces of Avery Dennison and the SI Network. 

How will this work?

Since our Specialist Installers are the ones interacting with our materials on a day to day basis, we would like to receive their help in creating engaging, entertaining and succesful content about car wrapping on social platforms. The offer proposed is for a total of 2 posts per week. One would be posted on the SIs account, inviting Avery Dennison as collaborator, as shown:

The other one will be submitted to Avery Dennison via the Content Submission Form. This content will eventually be posted on the official channels of Avery Dennison Graphics Solutions EMENA, such as Instagram, YouTube, TikTok, Facebook or LinkedIn. When posted on Instagram, the Specialist Installer who created the content will be tagged and invited as a collaborator on the post, as shown:

 

In return, Avery Dennison will reward you, our Specialist Installer. The exact compensation is determined with your local Avery Dennison Sales representative and is applicable in your case only. 

Terms & Conditions

Before submitting content and/or agreeing to be part of our Specialist Installer Content Creation Program, we invite you to read carefully our Terms & Conditions for collaboration:

  1. The content has to be original, filmed or photographed by the person who submitted it, or a person who has the right to share and reproduce the content. 

  2. The content should not be made with the help of a generative AI programme (ChatGPT, Veo etc.). Your content can be enhanced using Artificial Intelligence, but not created entirely by AI. 

  3. The content must include (in a visible manner) the use of an Avery Dennison Vehicle Wrapping Films product (Supreme Wrapping Film™, Digital Print Films, Conform Chrome Series or Paint Protection Films). 

  4. The content should not include the use of a product from another company besides Avery Dennison, nor any visual identification of any other brand (logo, name, slogan etc.)

  5. By submitting the content, you agree with Avery Dennison re-sharing, distributing and posting the content on social media platforms such as Instagram, Facebook, LinkedIn, TikTok or YouTube or use it as visuals on the website.

  6. The content submitted should be in one of the following formats: .mp4; .mov; .jpg; .jpeg, .png. Any other format of content will not be accepted.

  7. A sufficient visual quality of the content needs to be respected. This means above 720p and 30 fps (frames per second) for videos and at least 72 DPI (1080 x1080 pixels) for photos. 

  8. The content needs to be engaging, interesting and entertaining for the users. To ensure these three criteria are met, please refer back to the “Content creation criteria” file which we previously shared with you.

  9. We expect you generate a total of two posts each week. One should be shared on your social media accounts, tagging and inviting @AveryDennisonWrapping_EU (on Instagram) as collaborators. If you are unsure how to do that, please reach out to our team. The other post is to be sent to Avery Dennison via the submission form. This is to be shared by Avery Dennison on any social media platforms we prefer or use as visuals for our website, tagging you and/or inviting you as collaborator on the post.

  10. If this rate is kept up for an entire month, you will receive the rewards you agreed on with your local Avery Dennison Sales representative.

  11. ATTENTION: Your content will only be rewarded if your it is posted by Avery Dennison on one or more social media platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube). 

  12. If Avery Dennison will re-share your content, we are obligated to tag you and offer credits in the post caption through the following format: Credits: @yourinstagramhandle

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