The Perfect Union
When Starla married her long-time, childhood friend, Jim, in 2001 she not only became his partner in life, but his partner in business. By 2007, it quickly became clear to Starla that her accounting and corporate background would benefit Jim’s decal business. Jim was the dreamer with the brawn and Starla would be the brains of the operation. In 2007, Starla began working at Miller Decals, and together her and her husband were able to grow their business even amidst the Great Recession. Now Starla is the company’s Strategic Planning Innovator. She not only oversees their growth and development of company, but also manages their financial budget and profits. The job may sound simple, but as any small business owner knows: there is no such thing.
“Typically we have some sort of extra curricular activity going on besides the normal day-to-day grind,” Starla said. For example, the other day one of their installers was stranded on the interstate and Starla had to unexpectedly spend the morning helping them get to a dealership. Even with these challenging situations, Starla takes on a more positive approach and enjoys the insistence of organization in an industry that is full of chaos.
“I’ve come to know people in different areas of the industry who help me to grow as a person, business owner, woman, and friend.” Starla says. Throughout the years, she’s been able to meet many inspirational creators nationally and globally as well as women who are are starting to step foot into the industry too.