Press Releases

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Feb 25, 2025

Avery Dennison® Introduces New Encore™ Series Of Automotive Window Films That Redefine Performance And Style

Avery Dennison debuted today the new Encore™ automotive window films portfolio, an innovative range of products designed to set a new standard in performance and style for window film professionals and automotive enthusiasts. Featuring a versatile three-tier lineup— Encore™, Encore™ Supreme, and Encore™ Supreme IR—these films cater to every preference with a "good, better, best" offering.

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yiannimize-series

Feb 06, 2025

Avery Dennison® Teams With Yiannimize, Debuts New Supreme Wrapping Film™ Colors From Europe

Avery Dennison® Graphics Solutions today announced today the North American launch of two Supreme Wrapping Film™ color collections. Previously only available in Europe, the Yiannimize Series and Road Trip Memories Series both feature exclusive new colors that add bold color and unforgettable flair to automotive wrapping films.

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yiannimize-series

Nov 14, 2024

Avery Dennison® Adds New Luster and Matte Finishes to DOL Max Series Digital Overlaminate Product Line

Avery Dennison® Graphics Solutions announced today the expansion of its digital overlaminate (DOL) product line with the addition of two new DOL Max series finishes: DOL 1370 Max, a 1.3 mil luster finish, and DOL1380 Max, a 1.3 mil matte finish.

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Oct 22, 2024

Avery Dennison® Introduces SkyWay™ Bird Film

Avery Dennison® Graphics Solutions today introduced SkyWay™ Bird Film, engineered to effectively reduce bird window collisions, conserve wildlife and meet building codes. The film has a specific dot pattern that breaks the reflection on glass, enabling birds to see that there is an obstruction. The film’s neutral dot pattern still allows building occupants to retain their view of the outside with minimal interference.

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skyway-bird-film

Sep 23, 2024

Avery Dennison® Introduces Bright Escapes Supreme Wrapping Film™ Colors

Avery Dennison® unveiled its fall 2024 Supreme Wrapping Film™ color collection, Bright Escapes. The three-color collection is crafted to inspire the feelings of joy, excitement, and bold self-expression. Each color is a gateway to unforgettable experiences. Pool Party Pink captures the essence of carefree days by the pool. Tropical Vacation Green transforms your ride into the lush, refreshing feel of a paradise island getaway. Popstar Concert Purple brings the exhilarating energy of a front-row concert experience.

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Sep 16, 2024

Avery Dennison® Expands Window Film Portfolio with Auravate Decorative Film Series: Seven Premium Films to Modernize Existing Glass

Avery Dennison® introduces the new Auravate Decorative Window Film Series to provide a cost-effective, retrofit solution to modernize existing glass windows, doors, showers, partitions and more. The Auravate Series films are suitable for residential and commercial applications and include seven new films with various frost/tint/design patterns to add privacy to a room while providing an elevated design aesthetic.

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Aug 01, 2024

New SkyLite 20 XTRM Pro Window Film Takes Durability, Energy Efficiency, Appearance and Installation Time Savings to New Heights

Avery Dennison® unveils its new SkyLite 20 XTRM Pro exterior skylight window film. This one-of-a-kind skylight film offers exceptional durability, quicker installation time, a premium neutral appearance and energy efficiency. SkyLite 20 XTRM Pro helps to reject solar heat, creating improved energy efficiency for residential and commercial buildings.

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May 22, 2024

Avery Dennison® Sponsors 2024 Design-a-Bus-Wrap Student Art Contest

For the fourth year in a row, Avery Dennison® Graphics Solutions was a proud sponsor of the Design-a-Bus-Wrap student art contest organized by Laketran, the public transit agency in Lake County, Ohio. The contest was open to middle school and high school students in the county. The bus wrap material was donated by Avery Dennison and wrapped in Avery Dennison MPI 1105 Easy Apply™ RS with DOL 1360Z optically clear overlaminate. Avery Dennison also donated their MPI 2528 50/50 perforated film for the bus window graphics.

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Design a Bus Wrap Art - Bus Driver Side

Apr 01, 2024

Avery Dennison® Graphics Solutions ‘Wrap Like Royalty’ Challenge is Open for Vehicle Wrap Submissions

Avery Dennison® announced the 2024 Wrap Like Royalty Challenge. Submissions open April 1 and runs until June 28, 2024. This year’s competition features more categories and more opportunities to win. The Challenge includes four vehicle categories (cars and caravans, boats and jet skis, trucks and trailers, and other commercial vehicles) and three application classes (color change, print design and fantasy). The number of vehicle categories and submission classes gives shops and installers a chance to submit multiple examples of their best work for an increased opportunity to be recognized.

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Mar 06, 2024

Avery Dennison® Announces New 2024 Architectural Window Film and Advanced Supreme Wrap Film Training Classes

Avery Dennison® announced today the addition of two all-new classes to its previously announced 2024 training schedule. The new classes are Architectural Window Film Training and Advanced Supreme Wrapping Film Training. Both will be held at The Wrap Gym at Miller Decals in Acworth, Georgia, outside of Atlanta.

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