The founders of HuntOnly.com, an online forum for hunters in the U.S., were looking for a way to increase exposure and drive traffic to the hunting community website. Wayne's Signs and Engraving, Inc. had just the answer - a full wrap of a 35 foot RV with the right graphics. The project won first place in the trailer and bus category of Sign & Digital Graphics' Auto Art Contest.
Wayne’s Signs and Engraving, based in Mechanicsville, Maryland, was established in 1988. The shop has designed and installed wraps for a local outdoor magazine and was recommended to Steve Johnson, the founder of HuntOnly.com, which reaches 20,000 hunters each month.
Greg Shall, the wrap’s designer, is an outdoorsman and knew what would appeal to HuntOnly.com’s target market. The wrap features a variety of wildlife – ranging from ducks to bear and elk. The variety of animals shown in the wrap was chosen on purpose because the visitors to HuntOnly.com come from around the world. “I chose the animals because each one appeals to a different demographic and hunters from throughout the country,” added Shall.
The wrap was printed on Avery Dennison MPI 1005 Supercast Easy Apply RS with DOL 1060 gloss overlaminate. “We’ve been designing and installing wraps in our shop for almost ten years,” said Shall. “We started out using a competitor’s product but after the shop owner and installers attended an Avery Dennison wrap training class four years ago, we switched to Avery Dennison materials because they’re easier to work with, print well and are more cost effective.”
The most challenging aspect of the project was prepping the RV for the wrap. It’s not brand new and the entire team spent a lot of time cleaning and prepping the fiberglass surface. Once ready, the wrap install was a breeze with Avery Dennison MPI 1005 Supercast Easy Apply RS with DOL 1060 gloss overlaminate.
Johnson takes the RV to hunting expos, concerts and camping trips throughout the U.S. – bringing a lot of exposure to the HuntOnly.com. And, he has turned to Wayne’s Signs and Engraving Inc. for additional graphics for trade shows and even print ads.
Learn more about Wayne’s Signs and Engraving at www.WaynesSigns.com.
For more information on Avery Graphics products, printers can visitwww.averygraphics.com to locate a distributor (on the Partner Page) or contact Avery Dennison at 800-282-8379.