Avery Dennison® Launches New Dusted Crystal Decorative Architectural Window Film

MENTOR, Ohio— April 12, 2022 – Avery Dennison® (NYSE:AVY) Graphics Solutions today introduced its all-new Dusted Crystal decorative architectural window film. The frosted film, available in a matte and luster finish, offers privacy while providing a translucent light effect for interior environments using glass to signify specially-designated spaces. The film features a remarkable, first-to-market, wet-apply quick-release adhesive that allows the film to be repositioned during installation and removed easily after drying with virtually no residue left on the glass. Moreover, the film’s adhesive doesn’t stick to itself, which eliminates mishaps when removing the film from its liner prior to application.

The new Avery Dennison Dusted Crystal decorative window film allows for design flexibility of interior spaces, including those for hospitality, corporate offices, schools and glass partitions.

“Avery Dennison Dusted Crystal’s quick-release adhesive allows for ultimate design flexibility,” said Cassandra Yu, Product/Segment Manager, Avery Dennison Graphics Solutions. “This is especially relevant in this post-pandemic era, as many companies are rethinking how they use office space. They value products that can give them greater flexibility as their needs evolve.

“The removability of the adhesive is what sets the product apart from other films of its kind, she continued, “Because the film is so easy to remove, space makeovers and repairs are a snap. In tests of the film’s removability, installers reported that ‘it came off like butter wrap, in a single, separate piece.’"

Avery Dennison Dusted Crystal film features a remarkable, first-to-market, wet-apply quick-release adhesive that allows the film to be repositioned during installation and removed easily after drying with virtually no residue left on the glass.

Interior spaces ideally suited for Dusted Crystal decorative architectural window film include corporate meeting spaces, schools, medical offices, hospitality reception areas and glass partitions.

To learn more about Avery Dennison Dusted Crystal, with its quick-release clean adhesive, contact your Avery Dennison representative, or visit graphics.averydennison.com/dustedcrystal.

About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products and solutions, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. The company employs approximately 36,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion. Learn more at www.averydennison.com.